Worked solution
Apply the null-factor law
The left-hand side is already a product of brackets equal to zero. A product is zero only if one of the parts is zero, so set each bracket equal to zero.
Solve each bracket
Each bracket is a simple linear equation. Notice how the signs flip: the numbers in the brackets are not the answers.
State the solutions
Two brackets give two solutions. You can check either one by putting it back into the original equation — it makes one bracket zero, so the product is zero.